Entrepreneurship and internet legalities

Since college, I have worked in a few industries. I was a fashion buyer for a $40 million dollar division of the former May Company and I also worked in real estate investment and brokerage. However, none of these jobs satiated my desire to learn about technology and the internet. It was a start-up, entrepreneurial experience with the company PureVolume Inc., parent company of PureVolume.com and formerly owned Virb.com, that changed how I look at the internet and old school business models. PureVolume is a website created by a small group of college friends and roommates with no business training or formal business knowledge. Ten employees, myself included, created this website from scratch and built a steady business model out of thin air. Today, PureVolume is visited by over 4 million unique visitors per month and is credited with being one of the preeminent platforms for emerging musicians to promote themselves. Virb is a website for artists of all mediums and was significantly shaped after our company acquired a design firm out of Missouri, formely named Neubix. After moving to PureVolume headquarters, this team of talented designers, entrepreneurs and bloggers created a viable MySpace alternative. Virb and some members of the design team have since been acquired by the larger entity, (mt) Media Temple. After calling Boston its home for several years, the PureVolume team now runs their operation out of Los Angeles and I have moved on with law school aspirations.

The future of cyberspace direction, development, standards and laws, constantly grab my attention. My time at PureVolume and the challenges we faced running one of the original social media/social networking websites, with an emphasis on legal distribution of mp3’s, certainly sparked this curiosity. Now and moving forward, web technology needs attention and well laid-out plans for governance. To keep the web on course we need flexible laws and a centrally based, accountable, non-government separate entity for global oversight. Robert Scoble, the well known technical evangelist, and Lawrence Lessig, the founder of Creative Commons and professor of law at Stanford University, have had a similar discussion in response to Barack Obama’s brilliant technology policy vision. Scoble champions the idea of having a nationally appointed CTO; but he doesn’t articulate this appointment’s need to operate like a separate entity, much like the Federal Reserve. It is imperative that such governance is collaborative with all government branches but also independent. Unmitigated government intervention would lead to rash security provisions and in turn a drop in creativity and innovation. In five years time, I would love to be at the forefront of such discussions.


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